The PR Metric That Actually Matters for Tech Leaders
Vanity metrics like impressions and mentions won’t get you past the boardroom’s tough questions. You’ve seen the glossy …
FFERM Technologies Joins JOTO PR Disruptors™ to Redefine Risk Intelligence for Regulated Finance
FFERM Technologies, an AI-powered risk-intelligence platform built for regulated financial institutions, is partnering w …
PBM Reform Raises Employer Oversight Pressure Before Final Rules Are Settled
US-Rx Care says early-2026 PBM action elevated disclosure, auditability, and fiduciary accountability, even as many of t …
Mounting Rx Lawsuits Expose Ongoing Concerns Over FDA's Revolving Door
Wisner Baum says the FDA "revolving door," or the movement of regulators into pharmaceutical industry jobs, is raising r …
Own the Narrative: Effective Crisis Management for Success
When your tech company hits a crisis, silence isn’t golden—it’s deadly. Hesitation and vague responses don’t just erode …
The Myth of Impressions: Why Anti-PR Wins
Impressions are the PR industry’s favorite smoke screen. You watch vendors at every conference shouting about reach and …
The PR Metric That Actually Matters for Tech Leaders
Vanity metrics like impressions and mentions won’t get you past the boardroom’s tough questions. You’ve seen the glossy …
Exposing the Deadly Guesswork in Cancer Care: JOTO PR Signs First Ascent Biomedical
JOTO PR Disruptors™ has signed First Ascent Biomedical to amplify its AI-driven precision medicine technology transformi …
JOTO PR Signs Alpha Structural to Help Address America’s Rising Seismic Threats
JOTO PR Disruptors™ has signed Alpha Structural, a Los Angeles-based engineering firm recognized for its expertise in st …
Wisner Baum, JOTO PR Disruptors™’ Latest Client, Leads the Fight for Transparency and Justice
JOTO PR Disruptors™ has signed Wisner Baum LLP, a leading Los Angeles plaintiff firm, to amplify its voice on corporate …
