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Anti-PR Strategist at JOTO PR Reveals Playbook for Startups

With intense competition and high failure rates, startups can no longer rely on technology alone to stand out. Credibili …

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4 min read
Mar 18, 2025 9:45:00 AM

Silence is a Liability: Anti-PR Ensures Brand Control in Cyber Crisis

In an era where misinformation spreads rapidly, businesses must act swiftly and strategically to mitigate damage and eme …

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4 min read
Mar 4, 2025 9:15:00 AM

Anti-PR: Unleashing the Investor Magnet That Transforms PR into a VC Asset

Corporate communication is undergoing a significant transformation as businesses seek innovative ways to stand out and s …

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4 min read
Jan 15, 2025 2:00:00 PM

How Google’s Chrome Sale Could Impact Marketers: Anti-PR Strategies to Protect Brands

The potential sale of Google Chrome marks a critical turning point for marketers and brands in general. This disruption …

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4 min read
Dec 3, 2024 8:15:00 AM

Reframing Corporate ESG: Anti-PR Battle Against Greenwashing and Public Trust Erosion

With consumer trust at an all-time low due to widespread greenwashing, JOTO PR’s Anti-PR model offers a transformative a …

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4 min read
Oct 30, 2024 8:15:00 AM

Avoiding GenAI Abuse in Copywriting: Anti-PR Strategies to Harness Technology and Unleash Creativity

OpenAI’s recent warning about unreliable AI writing detectors carries significant implications for copywriters and marke …

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4 min read
Sep 3, 2024 1:30:00 PM

Standing Out Amid Election Noise: Anti-PR Keys to Handle Media Frenzy

As the 2024 US presidential election approaches, businesses face increasing pressure to navigate the political landscape …

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5 min read
Jul 29, 2024 2:38:27 PM

Surviving Google's Algorithm Overhaul: The Unique Advantage of Anti-PR Strategies

Businesses are struggling due to Google's recent algorithm updates, with significant declines in search engine traffic. …

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4 min read
Jul 2, 2024 5:25:01 PM

Protecting the Fourth Estate: A Call for AI Transparency in Journalism

Google is currently in the beta testing phase of its latest generative AI tool, which the company says is meant to assis …

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5 min read
May 28, 2024 1:46:37 PM

Regulatory Reckoning: FTC Proposes Harsh Penalties to Combat Rise of Fake E-Commerce Reviews

Addressing the proliferation of fake online reviews in e-commerce, Karla Jo Helms, CEO of JOTO PR Disruptors, highlights …

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4 min read
Apr 22, 2024 4:54:17 PM