Anti-PR Strategist at JOTO PR Reveals Playbook for Startups
With intense competition and high failure rates, startups can no longer rely on technology alone to stand out. Credibili …
Silence is a Liability: Anti-PR Ensures Brand Control in Cyber Crisis
In an era where misinformation spreads rapidly, businesses must act swiftly and strategically to mitigate damage and eme …
Anti-PR: Unleashing the Investor Magnet That Transforms PR into a VC Asset
Corporate communication is undergoing a significant transformation as businesses seek innovative ways to stand out and s …
How Google’s Chrome Sale Could Impact Marketers: Anti-PR Strategies to Protect Brands
The potential sale of Google Chrome marks a critical turning point for marketers and brands in general. This disruption …
Reframing Corporate ESG: Anti-PR Battle Against Greenwashing and Public Trust Erosion
With consumer trust at an all-time low due to widespread greenwashing, JOTO PR’s Anti-PR model offers a transformative a …
Avoiding GenAI Abuse in Copywriting: Anti-PR Strategies to Harness Technology and Unleash Creativity
OpenAI’s recent warning about unreliable AI writing detectors carries significant implications for copywriters and marke …
Standing Out Amid Election Noise: Anti-PR Keys to Handle Media Frenzy
As the 2024 US presidential election approaches, businesses face increasing pressure to navigate the political landscape …
Surviving Google's Algorithm Overhaul: The Unique Advantage of Anti-PR Strategies
Businesses are struggling due to Google's recent algorithm updates, with significant declines in search engine traffic. …
Protecting the Fourth Estate: A Call for AI Transparency in Journalism
Google is currently in the beta testing phase of its latest generative AI tool, which the company says is meant to assis …
Regulatory Reckoning: FTC Proposes Harsh Penalties to Combat Rise of Fake E-Commerce Reviews
Addressing the proliferation of fake online reviews in e-commerce, Karla Jo Helms, CEO of JOTO PR Disruptors, highlights …