Standing Out Amid Election Noise: Anti-PR Keys to Handle Media Frenzy

As the 2024 US presidential election approaches, businesses face increasing pressure to navigate the political landscape …

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5 min read
Jul 29, 2024 2:38:27 PM

Surviving Google's Algorithm Overhaul: The Unique Advantage of Anti-PR Strategies

Businesses are struggling due to Google's recent algorithm updates, with significant declines in search engine traffic. …

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4 min read
Jul 2, 2024 5:25:01 PM

Protecting the Fourth Estate: A Call for AI Transparency in Journalism

Google is currently in the beta testing phase of its latest generative AI tool, which the company says is meant to assis …

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5 min read
May 28, 2024 1:46:37 PM

Regulatory Reckoning: FTC Proposes Harsh Penalties to Combat Rise of Fake E-Commerce Reviews

Addressing the proliferation of fake online reviews in e-commerce, Karla Jo Helms, CEO of JOTO PR Disruptors, highlights …

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4 min read
Apr 22, 2024 4:54:17 PM

Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI

Google’s recent algorithm changes are aimed at improving its search results, avoiding AI spammy or summarized content, a …

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4 min read
Apr 1, 2024 5:29:16 PM

Youth Health Priority: WHO's “Stop the Lies” Campaign Takes Aim at Tobacco Industry Tactics

The Global Tobacco Industry Interference Index 2023 highlights a concerning trend of tobacco companies working against h …

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4 min read
Mar 25, 2024 1:52:44 PM

Navigating the Future of Tech Infrastructure Amidst AI's Growing Demands

JOTO PR Disruptors challenges tech companies to launch bold communication initiatives in response to Sam Altman's call f …

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3 min read
Feb 19, 2024 10:04:44 AM

AI and Brand Strategy: Mastering the Cognitive Revolution for Business Growth 

In the rapidly evolving realm of generative AI, transformative technologies such as ChatGPT are reshaping our interactio …

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5 min read
Feb 14, 2024 7:21:08 AM

Rethinking Growth: Cybersecurity's Strategic Pivot in a Year of Economic Turbulence

The cybersecurity industry encountered a period filled with significant challenges, including widespread layoffs, a rise …

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4 min read
Jan 23, 2024 7:25:53 AM

Breaking Chains: 9 Ways 1840 & Company’s Asset-Light Model is Reshaping Work Dynamics

An asset-light business model offers startups unparalleled flexibility and scalability while minimizing capital requirem …

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3 min read
Jan 22, 2024 9:19:45 AM