Disruption’s Odyssey Aron Ezra’s Transformation from Creative Writing to Tech Mastery
Disruption Interruption podcast host and veteran communications disruptor, Karla Jo Helms, recently sat down with Aron Ezra, Chairman at Plan A Technologies, software development shop and consultancy, to find out how his own path from creative writer to tech mastery uncovered disruptive ways in which technology can tackle a multitude of software challenges for organizations.
(Tampa Bay, FL) January 30, 2024 – Game-based learning, placing educational material inside a game framework, is raising eyebrows in school systems, that hope to see a turnaround in a steadily decreasing level of student engagement. A growing body of research shows gamification can have positive effects on student cognitive, motivational and behavioral outcomes. (1)
Enter Aron Ezra, tech visionary, who explains to Karla Jo Helms, the host of the Disruption/Interruption podcast, that technology can address complex challenges in society such as declining student engagement. He shares insight on his use of tech to gamify educational materials as an example. Equally as telling is the odyssey of how Ezra himself carved a unique path from the world of creative writing to becoming a tech visionary. Communicating within a wide array of industries opened his mind to the challenges and possibilities for solutions in business. His team has tackled other projects including measuring the effects of climate change on land, cybersecurity, data privacy and AI.
In a highlight moment, Ezra notes, “When you have a new technology come out, there are these crazy unintended consequences that have a ripple effect.”
Key takeaways:
- The challenges of innovation in regulated industries
- The impact of ai on education
- The gap between tech possibilities and actual lift
- The desire to help governments and NGOs with tech
- The reality of collaborating with corporations
Links:
LinkedIn: http://www.linkedin.com/in/aronezra/
Company website: http://www.planatechnologies.com/
Disruption Interruption is the podcast where you'll hear from today's biggest Industry Disruptors. Learn what motivated them to bring about innovation and how they overcame opposition to adoption.
Disruption Interruption can be listened to via the Podbean app and is available on Apple's App Store and Google Play.
About Disruption Interruption:
Disruption is happening on an unprecedented scale, impacting all manner of industries — MedTech, Finance, IT, eCommerce, shipping and logistics, and more — and COVID has moved their timelines up a full decade or more. But WHO are these disruptors, and when did they say, "THAT'S IT! I'VE HAD IT!"? Time to Disrupt and Interrupt with host Karla Jo "KJ" Helms, veteran communications disruptor. KJ interviews bad a**es who are disrupting their industries and altering economic networks that have become antiquated with an establishment resistant to progress. She delves into uncovering secrets from industry rebels and quiet revolutionaries that uncover common traits — and not-so-common — that are changing our economic markets … and lives. Visit the world's key pioneers that persist to success, despite arrows in their backs at http://www.disruptioninterruption.com
About Karla Jo Helms:
Karla Jo Helms is the Chief Evangelist and Anti-PR® Strategist for JOTO PR Disruptors™.
Karla Jo learned firsthand how unforgiving business can be when millions of dollars are on the line — and how the control of public opinion often determines whether one company is happily chosen, or another is brutally rejected. Being an alumnus of crisis management, Karla Jo has worked with litigation attorneys, private investigators, and the media to help restore companies of goodwill into the good graces of public opinion — Karla Jo operates on the ethic of getting it right the first time, not relying on second chances and doing what it takes to excel. Helms speaks globally on public relations, how the PR industry itself has lost its way and how, in the right hands, corporations can harness the power of Anti-PR to drive markets and impact market perception.
About Aron Ezra:
Aron Ezra currently serves as Chairman of Plan A Technologies. Plan A tackles software challenges for organizations ranging from startups to Fortune 500 companies. He was previously CEO of OfferCraft, a B2B software company used by retail, entertainment and financial services businesses. In 2018, he orchestrated the successful sale of OfferCraft to NRT, a Toronto-based FinTech company that processes over $20 billion annually. As part of that deal, Aron agreed to serve as the Chief Marketing Officer at NRT for 18 months, and to assist with OfferCraft’s integration into NRT. Prior to that, Ezra was CEO of MacroView Labs, a mobile software startup used by hospitality, travel, healthcare, event and retail customers. In 2011, he led a successful M&A process that resulted in MacroView being acquired by Bally Technologies, one of the largest casino and game companies in the world. Ezra also serves as an advisor to several startups and middle-market technology companies. He received his bachelor’s degree with honors from Princeton.
References:
- Langreo, Lauraine. “Thinking About Gamifying Your Classroom? Teachers Use These Tools”, Education Week, 27 November 2023, edweek.org/technology/thinking-about-gamifying-your-classroom-teachers-use-these-tools/2023/11.
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