Disruption of Extreme Data Exploitation: Charlie Silver’s Permission-Based Advertising Empowers Users

Disruption Interruption podcast host and veteran communications disruptor, Karla Jo Helms, recently sat down with Charlie Silver, Founder and CEO at Permission.io, to learn how big tech platforms exploit individuals’ personal data — and why it’s time for a change. 

(Tampa Bay, FL) March 26, 2024 – Companies are using data partnerships to share resources and unlock growth potential, while navigating evolving consumer expectations and regulatory frameworks, and building trust and loyalty with their audiences. (1)   

But a creepy reality is that data monetization by enterprises such as Amazon also exploits consumers. These companies dip into the data streams of our lives in innovative ways with no end or limit in sight. (2) Enter Charlie Silver, pioneer of permission-based advertising, who explains to Karla Jo Helms, the Disruption/Interruption podcast host, that individuals’ digital assets should be protected while companies grow their businesses through data partnerships. 

Silver points to Web3 and notes, “I'm very excited about the period to come. The world is becoming a better place, even though we've hit rock bottom in all kinds of trust and institutions, I think there are things in place like Web3 and Bitcoin that are going to promote individual rights.”   

Key takeaways: 

• The Creepy Reality of Data Exploitation and the Promise of Web3 

• The Evolution of Internet Currency: From Digital Wallets to Bitcoin 

• Decoding the Dollar 

• The Power of Amazon's Data and GDPR's Impact 

• The Future of Data Monetization and Partnerships 

• The Legal Landscape of AI and Copyrights 

• The Rise of Digital Assets and Cryptocurrency Adoption 

• The Importance of Clear Regulation for Crypto's Future 

• Educating the Public on Web 3.0 and Digital Assets 

Links: 

LinkedIn: https://www.linkedin.com/in/c-silver/    
Company website: https://www.permission.io/learn-more  

Disruption Interruption is the podcast where you'll hear from today's biggest Industry Disruptors. Learn what motivated them to bring about innovation and how they overcame opposition to adoption. 

Disruption Interruption can be listened to via the Podbean app and is available on Apple's App Store and Google Play. 

About Disruption Interruption: 

Disruption is happening on an unprecedented scale, impacting all manner of industries — MedTech, Finance, IT, eCommerce, shipping and logistics, and more — and COVID has moved their timelines up a full decade or more. But WHO are these disruptors, and when did they say, "THAT'S IT! I'VE HAD IT!"? Time to Disrupt and Interrupt with host Karla Jo "KJ" Helms, veteran communications disruptor. KJ interviews bad a**es who are disrupting their industries and altering economic networks that have become antiquated with an establishment resistant to progress. She delves into uncovering secrets from industry rebels and quiet revolutionaries that uncover common traits — and not-so-common — that are changing our economic markets … and lives. Visit the world's key pioneers that persist to success, despite arrows in their backs at http://www.disruptioninterruption.com  

About Karla Jo Helms: 

Karla Jo Helms is the Chief Evangelist and Anti-PR® Strategist for JOTO PR Disruptors™. 

Karla Jo learned firsthand how unforgiving business can be when millions of dollars are on the line — and how the control of public opinion often determines whether one company is happily chosen, or another is brutally rejected. Being an alumnus of crisis management, Karla Jo has worked with litigation attorneys, private investigators, and the media to help restore companies of goodwill into the good graces of public opinion — Karla Jo operates on the ethic of getting it right the first time, not relying on second chances and doing what it takes to excel. Helms speaks globally on public relations, how the PR industry itself has lost its way and how, in the right hands, corporations can harness the power of Anti-PR to drive markets and impact market perception. 

About Charlie Silver: 

Charlie Silver is the Founder & CEO at Permission.io, a leading provider of permission-based, Web3 advertising. His pioneering work empowers individuals to own and monetize their data while fostering trust and integrity in the digital landscape. Charlie is spearheading a movement towards greater transparency, trust, and consumer empowerment, revolutionizing the way businesses engage with their audiences. 

A successful entrepreneur, Charlie has founded and exited startups in tech, media, and finance. He co-founded Onramp Invest, Blockforce Capital, and Reality Shares which created publicly traded ETFs including the first Blockchain equity ETF(BLCN). In the dot-com era, he built RealAge which sold to Hearst for 9+ figures. 
 

References: 

1. Staff Writer. “How Data Partnerships Can Help Your Company Scale”, Pragmatic Institute, 2024, pragmaticinstitute.com/resources/articles/data/how-data-partnerships-can-help-your-company-scale/. 
2. Sadowski, Jathan. “Companies are Making Money From our Personal Data – But at What Cost?”, The Guardian, 31 August 2016, theguardian.com/technology/2016/aug/31/personal-data-corporate-use-google-amazon. 

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Media Inquiries:  
Karla Jo Helms 
JOTO PR™ 
727-777-4619 
jotopr.com