#PRFAIL: Oh, You Actually Think We Suck.
#PRFAIL: Oh, You Actually Think We Suck – Maybe We Shoulda Checked First There’s a saying that perception is reality - but that isn’t necessarily true. More accurately, our perception may feel very r [...]
#PRFail: Contrary to management blinders, there are gators in the waters
It was a made for Hollywood public relations disaster when 2-year-old Lane Graves was dragged into a lake by an alligator at a Disney resort and killed. What a nightmare for the family and Disney alik [...]
JoTo Ism: Handling the Crisis Before it Happens
Handling the Crisis Before It Happens It’s a wild world out there and that old Boy Scout motto of being prepared is more important and relevant than ever before. There is this light coating of soci [...]
JoTo ToGo – Social Media and Crisis Management
Social Media and Crisis Management – Timothy Coombs Professor Timothy Coombs (a full professor in the Nicholson School of Communication at the University of Central Florida.) talks about the relati [...]
JoTo Out – How Not to Use Twitter like MickeyD
McDonald’s thought they were being sharp and getting in on the social media thing by encouraging stories under the #McDStories hashtag. It not only did not work, it backfired big time. KJ offers a [...]
