Free eBook: Increase Corporate ROI & Take Your Company to the Next Level!
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PR does what marketing cannot do. If done right, it pervades every aspect, every nook and every cranny of where your target audience resides so that your marketing strategy can be implemented by reducing the typical reflexive response barriers (e.g., lack of trust and credibility) that inhibit customers from purchasing, calling, or doing whatever else you want them to do. To be blunt, if those reflexive response barriers are removed, your marketing will much more effective.
With this FREE eBook, you’ll learn how PR will specifically increase your ROI (return on investment) by…
Lowering Your Cost Per Lead – An informed consumer is easier to engage. A trusting consumer is more likely to close.
Increasing Your Marketing ROI – PR has a wide reach and can penetrate your marketplace by publicizing your story and your good works. That’s something marketing and advertising cannot do effectively.
Augmenting Value of Your Business – PR gives you a step-up on the competition: you will win a warm spot in the hearts of your customers, thus improving your overall value in the market.
The END RESULT of a PR Campaign is ROI
Everything the JoTo PR Agency does is from the standpoint of getting you a better return on investment (ROI) for your marketing dollars. We do that by making people (your audience) more comfortable and more interested in doing business with you.
You ask, what is PR? We answer, PR is the fuel that feeds marketing, and marketing feeds sales—and this is business in the New Economy. This is the JoTo PR way.
Advice Disclaimer. This information is not intended to be a substitute for professional public relations or legal advice. Do not disregard professional legal advice or delay seeking professional PR or legal advice because of something you have read here. Contact an attorney to obtain advice on any particular legal issue or problem. Use of this Web site or any of its e-mail links do not create an agency-client relationship between JoTo PR and the user.