Social Media for brand marketingSocial media has quickly grown from a fun pastime to a serious business tool. And it’s not just major corporations or CEOs who are blogging, Facebooking, and YouTubing. Portfolio.com and bizjournals take a look at how nonprofits increasingly turn to this medium as a way to reach audiences they didn’t have access to before. Today, we begin with a look at how smaller organizations are getting wide exposure. Wednesday, we’ll see how social media is leading more people to take action for good causes. And Friday, we’ll learn about how social networking is encouraging novel forms of grassroots charitable giving and activism.

To read the full article please click this link – portfolio.com