New JoTo PR Client, Roy Chat, Employs Machine Learning, AI and SMS to Simplify Mobile Transactions and Protect User Data

JoTo PR signs Roy Chat, a trailblazing social payment platform combining AI, machine-learning and SMS to order and deliver products and services to consumers. The extensive development of the food delivery market heightens the demand for new technology to resolve logistics barriers.

(Tampa Bay, Fla.) August 28, 2018 – Companies are embracing machine learning and artificial intelligence. Forbes reports that machine learning patents grew at a 34% Compound Annual Growth Rate (CAGR), between 2013 and 2017, the third-fastest of all patents granted.1 Today, over 10,000 companies are manufacturing artificially intelligent chatbots for their customer service platform.2 Recently signed JoTo PR client, Roy Chat, a specialist in machine learning and artificial intelligence, is expanding functionality for users and merchants to interact on a global scale with the assistance of Roy.

Roy is a chatbot utilized as a tool to address issues such as the ordering, delivery and payment of food via SMS. According to a study by McKinsey & Company, the worldwide food delivery market is €83 billion with 82 percent of orders being placed from home.3 With SMS, a consumer won’t need a smartphone, internet connection or data to communicate with Roy as they can text Roy from anywhere to execute their order. Other predictions forecast the food-delivery market’s value to skyrocket from $43 billion in 2017 to $76 billion in 2022, displaying a 79% surge over the next five years.

“Opportunity exists for innovation within the prospering food delivery market,” Karla Jo Helms, CEO for JoTo PR said. “New technology via Roy Chat’s multi-use application gives restaurants incentive to work with an intermediary to facilitate the payment and delivery of their food services.”

Roy Chat is a globally accessible “personal assistant” and “best friend” that combines AI and machine learning technology with SMS. “Roy” is the person¾or in this case the chatbot application¾that users can text when they want to order a pizza…and later it will be used to find the best local dry cleaner, book concert tickets, schedule a reminder for something, and more. Roy can even split a bill¾including tax and tip¾between a group of users, and through secure fintech, will also help users save money and invest. Best of all, Roy Chat does not permanently store or sell user data. The brainchild of young entrepreneur Bryce Jurss, Roy Chat’s technology is transformative just as social media was transformative a decade ago. Roy, who can be a “friend” to anyone with access to text messaging, promises to bring greater ease, efficiency, security, and fun to our lives. To learn more, visit http://www.odysseyprojectinc.com/RoyChat.html.

In addition, consumers won’t be affected by data storage as Roy Chat doesn’t permanently store or sell users data. Machine learning gauges preferences of the user based on algorithms within the application. “This is a welcome relief for users who can sleep well at night and not have to worry about their conversation records being tracked, stored or stolen by a third-party,” Helms added.

JoTo PR has a history of innovative PR services that demonstrates their ability in gaining consistent news traction within the media for national and international organizations—helping provide front-line information to the media about industry disruptions and technological solutions aimed at making markets better for consumers. The firm is a trailblazer in the PR industry, blending traditional PR expertise with digital media to harness the advantages of the current online landscape. JoTo PR specializes in the healthcare, finance and technology sectors, but has worked for a variety of industries and non-profits, using a proprietary process to consistently identify, communicate and distribute to the press the newest news that’s most valuable to its readers, viewers and listenership.

About JoTo PR:

After doing marketing research on a cross-section majority of 5,000 CEOs of fast-growth trajectory companies and finding out exactly how they used PR, how they measure it and how they wanted the PR industry to be different, PR veteran and innovator Karla Jo Helms created JoTo PR and established its entire business model on those research findings. Astute in recognizing industry changes since its launch in 2009, JoTo PR’s team utilizes newly established patterns to create timely PR campaigns comprising both traditional and the latest proven media methods. This unique skill enables JoTo PR to continue to increase the market share and improve return on investment (ROI) for its clients, year after year—beating usual industry standards. Based in Tampa Bay, Florida, JoTo PR is an established international public relations agency. Today, all of JoTo PR’s processes are streamlined PR services that have become the hallmark of the JoTo PR name. For more information, visit JoTo PR online at https://www.jotopr.com.

  1. Columbus, Louis; “Roundup of Machine Learning,” Forbes; February 18, 2018.
  2. Edwards, Jim; “DATA: A Massive, Hidden Shift is Driving Companies to use AI Bots Inside Facebook Messenger,” Business Insider; May 12, 2016.
  3. Hirschberg, Carsten; Rajko, Alexander; Schumacher, Thomas and Wrulich, Martin; “The Changing Market for Food Delivery,” McKinsey & Company; November 2016.
  4. Franck, Thomas; “Home Food Delivery is Surging Thanks to Ease of Online Ordering, New Study Shows,” CNBC; July 12, 2017.


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