JoTo In: Chrysler

Chrysler Corporation has engaged in a very targeted (and cool) campaign – Imported from Detroit, and we think it is a complete winner. Each of the ads has been well-crafted with a high-level of appeal and emotional impact. It is difficult to not get teary-eyed as you watch the commercials – they so represent America and our red-white-and-blue-collar, rolled-up sleeves attitude. Here’s the YouTube video so you can see for yourself.

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