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IBM Knows How To Monetize Your Friends – Each Email Worth $948

IBM Monetize Your FriendsIBM researcher Ching Yun Lin gave an interesting talk about the monetary value of having friends at Web 2.0 Expo in New York. IBM is a gigantic company with thousands of people – mobile, global, and moving around and according to them your friends are worth money to your organization. Somehow, IBM scientists have not only determined that network size is positively correlated with performance, they also somehow know that every email in an address book is worth 948 dollars!

via markdrapeau.com

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