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Google’s Transparency Policy Backfires – But Not It’s PR

“Google sees itself as trying to make the world a better place. And our values are that more information is positive—transparency,” says Google CEO Eric Schmidt.

One of the problems that Google recently encountered in trying to bring more “transparency” to the world, involved violation of personal privacy thanks to “a glitch” in their Google Street View software.

“When Google was found to have collected data from scores of private (though unsecured) wireless networks in its efforts to map the world, the company immediately apologized with strong words. “We screwed up,” said CEO Eric Schmidt. “Let’s be very clear about that.”

Schmidt is continuing to apologize, and the company, after a battle with Germany over the legality of handing over these documents, has pledged to do just that,” says an article from Fast Company.

Google’s admission, their efforts to cooperate with the governments (even the ones that are not persuing criminal charges), and their statement that it is clearly against Google rules is a little that goes a long way in fixing the search engine giant’s PR flap.


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