Eye Shop Encourages Back to School Vision Care Tips with Exam Special

Eye Shop Vision Care TipsThe Downtown Clearwater optical boutique, Eye Shop, is taking it upon herself to make sure students’ vision stays healthy throughout the new school year

(Clearwater, FL) – With school recently back in session, there are many things children and teenagers do to get ready for the new year; however, many fail to make appointments with their ophthalmologist for an eye exam.  The Eye Shop in Downtown Clearwater is encouraging and inviting students of all ages to get an eye exam from the Eye Shop’sboard-certified ophthalmologist, and is offering a special discount.

Pam Rowan, owner of the Eye Shop and mother of three understands the importance of healthy eyes. The Eye Shop will be offering a 15% off special for all students that come in for an eye exam in the month October and November, as students are settled in with the new school year.

Taken from an article by the American Academy of Ophthalmology, students may face special challenges during the school year and need to practice the heed the following health tips (1):

  • Prolonged computer use: place a note on the computer screen as a reminder to blink and to look away from the screen and focus on objects in the distance. Looking out a window (20 – 20 – 20 rule: for every 20 minutes of computer work, look away for 20 seconds, and focus on a scene or object at least 20 feet away) is a good break for the eyes.
  • Lack of sleep producing dry eye: Try eye drops called artificial tears. These are similar to natural tears and help lubricate the eyes and maintain moisture. For persistent “dry eye,” see your ophthalmologist.
  • Prolonged contact lenses wearing during study sessions: Alternate wearing contact lenses with use of eyeglasses during long study periods. Also, students with irregular sleep patterns can wear contact lenses made of silicon hydrogen, a new material with improved oxygen permeability, which may reduce risk of infection and discomfort.

“Not only do we encourage out patients and my own children to follow the eye health tips, but also take an extra step in preventing the vision problems that can occur,” commented Rowan. “We have the ‘Back to School’ discount available so that it is easier to get quality care at a reasonable price.”

Rowan plans to have monthly discount specials for eye exams and in-store purchases. To learn more about the Eye Shop, visit call the Eye Shop at 727-755-EYES.

About the Eye Shop
Located in the retail heart of Downtown Clearwater, the Eye Shop is designed to fulfill all optical needs. Dr. Carey Rowan of the Rowan Eye Center serves as the surgical consultant for Eye Shop Downtown, while wife Pamela Rowan applies her background in art and business as the shop’s fashion and retail director. The boutique’s mission is to offer personalized service and a wide variety of high-quality, affordable eyewear and lenses. Customers can obtain eye exams and other services on-site from a team of Board-certified optometrists, or bring in existing prescriptions to be filled for eyeglasses, sunglasses, contact lenses and more. For additional information, visit

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