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Countdown of 2012′s Most Memorable Marketing Campaigns: #6

Red Bull: Stratos Jump



Talk about PR stunts!!  This one got results: “Over 8 million people watched the jump live, and over 30 million people have relived the jump on YouTube since then. Furthermore, the live jump was shown by over 40 TV stations and 130 digital outlets. Red Bull’s Facebook photo of the jump generated 216,000 likes, 10,000 comments, and over 29,000 shares. The jump was also a trending topic on Twitter worldwide.”


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