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Client in the News: Monica Eaton-Cardone speaks on the rise of subscription box services and how businesses can protect against chargebacks

Client in the News: Monica Eaton-Cardone speaks on the rise of subscription box services and how businesses can protect against chargebacks

What’s It About?

JoTo PR Disruptors client Monica Eaton-Cardone authored an article on StartupNation titled, As Subscription Services Grow, Chargebacks Follow: How to Protect Your Business.

Subscription box services, which provide either digital or physical goods and services is on a rapid rise. They are especially popular with Millennials and Generation Z consumers, as they provide a great deal of flexibility and convenience. For the service provider, they have a regular revenue stream. As while it does also have the advantage of creating loyalty and retention, there also has also been a rise in chargebacks that can be directly correlated to these services.

Chargebacks are payment reversals carried out by a cardholder’s issuing bank and designed to protect consumer from fraud and abuse. However, as Monica Eaton-Cardone points out, there is an increased risk of criminal fraud such as recurring billing chargebacks. She laid out steps so merchants can protect themselves from these fraudsters. Her recommendations include breaking down chargebacks into criminal fraud, friendly fraud, and merchant error. She also outlines taking a comprehensive approach to fraud management including

Why You Should Pay Attention

StartupNation has an audience of more than 477 thousand unique visitors each month, catering to small business owners, entrepreneurs and business professionals.

Monica Eaton-Cardone was able to address a number of important questions that journalists and business owners are interested in within a single authored article, making herself a dependable resource on a subject that is having a rapidly growing impact on businesses.

Monica Eaton-Cardone found a way to help. What about you?

About Monica Eaton-Cardone

As an acclaimed entrepreneur, speaker, and author, Monica Eaton-Cardone is widely recognized as a thought leader in the FinTech industry and a champion of women in technology. She established her entrepreneurial credentials upon selling her first business at the age of 19. When a subsequent eCommerce venture was plagued by revenue-leeching chargebacks and fraud, Eaton-Cardone rose to the challenge by developing a robust solution that combined human insight and Agile technology. Today, her innovations are used by thousands of companies worldwide, cementing her reputation as one of the payment industry’s foremost experts in risk management, chargeback mitigation, and fraud prevention. Monica Eaton-Cardone is honored to be the recipient of various industry awards. Her own expertise, as well as the services provided by her companies, have been recognized as outstanding by her peers and other industry leaders. Visit www.monicaec.com.

About StartupNation

Founded in 2002, StartupNation has provided millions with the information, inspiration and connections they need to start, grow and manage a successful startup business.

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