fbpx
 

Blog

Client in the News: John Kearney, CEO of Advanced Training Systems, Introduces Various Applications of Virtual Reality for Future Truckers

Client in the News: John Kearney, CEO of Advanced Training Systems, Introduces Various Applications of Virtual Reality for Future Truckers

Technological Advances Produce High-Level Training Practices for Amateur Drivers

JoTo PR client, Advanced Training Systems, wrote a bylined article in Inbound Logistics titled, VR Training Combats Trucking Industry’s Critical Driver Shortage.

To many of us, truck driving and virtual reality (VR) using simulation are at the opposite end of the technology spectrum. However, VR using proper simulation is the solution to a major problem that exists in the world of trucking and freight movement. That problem is replacing the professional drivers who are retiring. We will be short by as much as 90,000 drivers annually as we look forward with a 900,000-manpower shortage over the next 10 years. There are many problems associated with this shortage, but the solution should be centered on the recruitment of young drivers into the market. The industry must embrace the current technology with which young people are very familiar. Not only does the use of this advanced technology attract young drivers but it develops a much better trained and safer driver. This is a win/win for the industry, for the driver and for the public.

Use of a simulator is not a replacement for a professional trainer or behind-the-wheel training in a real truck. However, they are a necessary part of the training process when you look at the fact that you cannot accurately train a front tire blowout, loss of control on icy roads, extreme wind, mountains, accident avoidance and many other events the driver will inevitably experience at some time. Just as it is too risky to train emergency events in an airplane, it is too risky to train these events in a real truck. Patents have been issued for the realistic feeling of motion so that this motion can be included for a fraction of the previous price of motion. This new realistic motion drastically reduces the probability of Simulator Adaptation Syndrome (motion sickness). The demand for professional drivers will not be solved unless and until we begin to use the advanced technology now available to attract the next group of drivers.

Advanced Training Systems (ATS) is a high-tech simulator technology and engineering firm that has revolutionized the design and manufacture of advanced training systems to improve training and create safer drivers. ATS, the holder of multiple patents in high-tech training simulation, has as its mission to provide this cutting-edge adaptive training to all involved in the transportation industry at an affordable cost, resulting in safer drivers/operators. For more information, visit www.atstrainingsystems.com

Inbound Logistics covers news on corporate management, purchasing, traffic/transportation, distribution, warehousing, inventory management and related fields.

Do you have a story to tell? One that needs to be shared?

JoTo PR’s proprietary PR process can get you the exposure you deserve.

Contact us today at 888-202-4614


Advice Disclaimer. This information is not intended to be a substitute for professional public relations or legal advice. Do not disregard professional legal advice or delay seeking professional PR or legal advice because of something you have read here. Contact an attorney to obtain advice on any particular legal issue or problem. Use of this Web site or any of its e-mail links do not create an agency-client relationship between JoTo PR and the user.