Big Companies Making Big Money on Social Media

Big Companies and Social MediaI just finished reading “Live From eTail: Dell Does $3 Million in Sales on Twitter”

When asked the secret to their success Dell simply states that they use people on Twitter who are not corporate figures but who are real people and that they post as themselves. I would have to agree that this simple plan is a good one since it follows the basic underlying principle of social media – it is social!

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