fbpx
 

Jeaunae Pearson

Jeaunae Pearson

#PRWIN: Reese’s ‘Kills It’ with Halloween ‘Candy Converter’ Vending Machine

OMG this is AMAZEBALLS. Reese’s “kills it” (pun intended)—and now I can truly eat my bodyweight in peanut butter cups this Halloween. 😉 Ah, trick or treating. Brings back a lot of memories of cool autumn nights, itchy costumes, and LOTS of...
Read More

#PRFAIL: There Are Some Jokes That Will Always Be “Too Soon”

Making light of a tragic event is nothing new. I mean, there’s plenty of jokes about the Titanic’s and Abraham Lincoln’s fates to go around. They may not be the most tasteful, but even amateur comedians understand what it means to “go too far”...
Read More

#PRFAIL: Hey, Walmart – Ever Hear of Plus Size? Full Figured? Curvaceous?!

You know, sometimes you see a PR fail so dumb that you wonder if the person behind it even cared… or you smell sabotage. Case in point: Walmart and Halloween costumes. As with every year, the retail behemoth posted online a bevy of Halloween-themed...
Read More

#PRCaseStudy: I See the Bad Moon A-Rising. I See Trouble on the Way. I See You Need Some TLC.

Crises. They’re not a matter of if they happen; they’re a matter of when. Wherever they come from, internally or externally, just one crisis can sink your business for good. That’s not negative thinking – it’s reality. Don’t want to think...
Read More

#PRCaseStudy: Say It Loud, Say It Clear…and You’ll Say Hello to ROI!

You know, my clients are at the top of their respective games; their products and services are the best of the best! They’re solving their own clients’ problems and have earned their reputation over and over again. And that’s exactly what you want...
Read More

#PRFAIL: Sony’s PlayStation Portable and the 30-something “Kid Rapper”

Sony wanted to generate interest in their new portable gaming system, the PlayStation Portable (PSP) the electronics giant decided that rather than rely on utilize their positive reputation to help build excitement for what at the time was a huge leap...
Read More

Strategic Communications Plan – How Do You Maximize Your Messaging?

You have a great product. Your service is second-to-none. Your business plan is excellent. So where are the buyers? What’s missing here? For starters, I don’t have to tell you that the business landscape has been drastically altered by all the chaos...
Read More

#PRCaseStudy: Stop the Presses! Newsflash! This Just In! It’s All About You!

Think about it: Just about everyone you know is on one or more social media platforms (Facebook, LinkedIn, Twitter, Instagram, etc.). It’s not a trend or a fad. It’s now the norm. Sure you could argue that they started out as fads, new ways to talk...
Read More

Advice Disclaimer. This information is not intended to be a substitute for professional public relations or legal advice. Do not disregard professional legal advice or delay seeking professional PR or legal advice because of something you have read here. Contact an attorney to obtain advice on any particular legal issue or problem. Use of this Web site or any of its e-mail links do not create an agency-client relationship between JoTo PR and the user.